Glenn Guilfoyle


Glenn is the founder and principal of The Next Level. He is a salesman and a scientist… all in one. With a BAppSci and an MBA, he has spent over 30 years in a variety of sales and marketing management roles. Overlapping some of this time is 10 years in business process re-engineering across a range of industries. He was the Chairman of the Board of a small Melbourne based enterprise for 4 years, and has also spent 15 years as owner and director of specialist consulting firms, including The Next Level. Glenn has spent many years consulting to international businesses as well as to some of Australia’s best run companies such as: Westfield, Pfizer, Pacific National, Minter Ellison, Ansell, Visy, Australian Unity, Alphapharm, Australia Post, Coffey International and many more. He is the founder and creator of the specialist business-to-business sales system, also called The Next Level. Over the past 6 years, Glenn and The Next Level team have developed a unique methodology and pioneering service for retail pharmacy that assists in helping pharmacists increase customer engagement effectiveness and script processing efficiency at the dispensary, in order to grow product and solution sales.

Matthew Blair

Tech Support & Analysis

Matthew has a First Class Honours Degree in Engineering (Advanced Manufacturing and Mechatronics) and hopes to have a career in robotics. He uses his mathematical and Excel skills to assist the TNL team with technical and analytical support.

Lana Wirth

Marketing & Communications

Lana brings to The Next Level Team her experience in Business Management and Customer Relations, with a Human Resources background. At a young age Lana established and ran her own Small Business for a period of 12 years. With 25 years of Customer Service experience and her knowledge of Business Management, Lana transferred into a Business Coaching position, assisting Small Business Owners to gain more knowledge and insight into best practice, helping them to achieve their dreams. Lana has a great understanding of the importance of Sales Team Optimisation. and Effective Service Techniques, making her a great addition to the team.

Xyza V

Xyza Viloria

Marketing & Communications

Xyza Viloria brings to the team at The Next Level a extensive range of skills in communication and data analysis. She has spent more than five years working with a publishing company initially a content editor to Senior Publishing Specialist where she implemented new and improved processes and many lean six sigma applied initiatives.

Aidan Blair

Tech Support & Analysis

Aidan has a First Class Honours Degree in Engineering (Advanced Manufacturing and Mechatronics) from RMIT. He uses his mathematical and analytical skills to assist TNL to interpret data.

Jenny Blair

Consultant & Lead Pharmacist

Jenny Blair brings to The Next Level over 25 years experience in retail pharmacy as both an owner and locum pharmacist. Her Amcal pharmacy was an early adopter of the forward pharmacy model. Jenny’s passion is customer service and she has spent 15 years as a mystery shopper and quality standards auditor requiring a keen eye for detail. She is also a qualified trainer and assessor and has 5 years experience in retail and management training across a range of businesses.

ilana Hannan

Ilana Hannan

Pharmacist Auditor

Ilana brings to The Next Level team an extensive background in Pharmacy business ownership and customer experience expertise. She has been employed in the development and operations of numerous stores and brands across the country including the examination of sales techniques, traffic flow, loyalty and profit optimisation.  As a qualified trainer, she recognises the importance of motivating staff andequipping them with the tools and confidence to benefit your business and drive growth in this highly competitive retail environment. With a sharp eye for detail, Ilana achieves accurate data analysis during the auditing process which enables our team to confidently collate the results for comprehensive reporting and benchmarking.

Kylie Lumb

Kylie Lumb

Pharmacist Auditor & Consultant

Kylie is a pharmacist with over 10 years’ experience in community pharmacy. She has practiced in many aspects of pharmacy including forward and robotic dispensing, delivering value-add services, and has specialised skills in consultant pharmacy and geriatrics. Since joining The Next Level Kylie has audited over 45 sites in metropolitan and rural areas. She has enjoyed many conversations with pharmacists and pharmacy staff all over Australia.

Yvonne King

Pharmacist Auditor & Consultant

As a Pharmacist and previous Amcal pharmacy owner, Yvonne brings a well- rounded understanding of the pharmacy business model to The Next Level. Customer service and productivity were the corner stones of her business which experienced a doubling of turnover in a small number of years. Time spent researching the pharmacy business model in the US, gave insight into what the future of the Australian industry may look like in years to come, which led to many national speaking engagements within the industry.  Having also spent many years in the pharmaceutical industry with Alphapharm and then later with IMS health, she has developed an analytical eye for measuring and benchmarking performance both of staff and of businesses in general.