Picking up from where we left off last month and continuing this discussion further…
Given my exhortation to manage a sales system, in which the optimised sales team should operate, rather than simply managing the sales team, the other way to think about this equation, honours the notion that you are managing RoI from a valuable asset. Think about this equation like an accounting equation, where the left hand side = the right hand side.
Also think about your role as leader and managing your system as a process, vis-à-vis this equation…
• INPUTS = OUTPUTS … to get OUTCOMES
And…
• EFFICIENCY = EFFECTIVENESS … to get the most from your RESOURCE
And…
• CAPACITY = UTILISATION … to get REALISATION
And…
• SUPPLY = DEMAND … to get LEVERAGE
And…
• INVESTMENT = PRODUCTIVITY … to get RoI